An Experienced Data Analyst & Platforms Pro.
Weaving data and the digital world together. In an engaging way.
INTERESTING FACT
I once created a report in 'video montage' format at Microsoft, reporting on customer, content and app engagement in the music and apps space through soundtracks, and movie clips. And a few graphs of course.
Who said data couldn't be fun?
A little bit about me.
An experienced data analyst and agile professional, who has worked across the spectrum of the digital realm, illuminating marketing landscapes with actionable insights, engaging reports and powerful dashboards with great visualisations, informative discourse and when need, humour.
My experience has entailed working for and with Microsoft Xbox, MTV, O2, Aggreko, The FA Premier League and BBC iPlayer among others, with vast experience of working in data analysis and marketing in the spheres of entertainment, VOD and streaming services and the energy sector.
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Career Keywords
Marketing Brand
Product Content
Campaigns Web
Social Production
Customer
Analysis Reporting
Dashboards Power BI
DAX Google Analytics
Google Tag Manager
Data Studio Insights SQL
I create analysis and reports, but also maintain critical data-driven platforms.
It's not all insight, presentations and building a good dashboard in Power BI - I am also experienced in maintaining front-end reporting platforms, such as Google Analytics, as well other platforms in the Google Suite, such as Tag Manager and Search Console.
Furthermore, when it comes to blending datasets for enhanced reporting, I am experienced in visualisation tools such as Power BI and Google Data Studio - working with departments, stakeholders, engineers and of course, customers, to build engaging, automated analysis.
MarTech & Platforms
There is always a technical side to being a data analyst, beyond building dashboards or querying data. Here are some platforms I have used my expertise on.
Google Analytics
Google Tag Manager
Google Ads
Google Search Console
Google Dev Console
Google Data Studio
CMS & CRM
Sitecore
Sitecore xDB
Sitecore Exp. Analytics
Salesforce
Dashboard
Power BI
Google Data Studio
BIME
Other
SQL
Signal AI
Medallia
SAP Business Objects